Are You Still Shooting 20th Century Bullets?

It's Time to Make the Change to the 21st Century Bullet!

A brief history...
Many moons ago some brilliant (crazy?) people mixed charcoal and dung to make a black substance that burned very fast when lit. Then someone put the substance in a tube, and used it to throw things! As the speeds became faster and faster, better materials were needed. A soft dense grey metal was found that was easy to mold into shapes and dense enough to plow through air for long distances. This "lead," as it is called, was the material of choice for what became known as bullets, for many years.

Then "smokeless powder" came on the scene - cellulose treated with nitric acid - and everything changed. This new substance allowed much greater speeds, and made much less smoke! But it also increased speeds -- so much that soft lead bullets started to melt from friction in the barrel. Something had to be done! Wrapping the lead core in a tougher metal jacket allowed speeds to increase substantially without major problems. This metal was copper; then later steel and other alloys. Copper had many desirable qualities, it was soft enough to avoid excessive wear on the barrel and would deform on impact. As the years rolled by, many aspects of these wonderful projectile throwers improved, and speeds climbed decade by decade.

The start of copper bullets...
In the second half of the 20th century materials became so refined that speeds increased to the point that even the tough copper jacket was reaching its limits. For big game hunting the smaller faster bullets would shatter into many small pieces on impact, sometimes failing to harvest the game quickly or humanely. In the most extreme cases the bullet would even fly apart in flight from the forces it experienced in its trip to the target. Jackets were made thicker, cores were bonded to jackets, multiple cavities were used in the same bullet, and even solid copper bullets were tried. These approaches incrementally improved the performance of these bullets. Any bullet that has a lead core has a speed limit beyond which it will start to fail. Early solid copper bullet designs used methods of manufacture that hardened the copper too much, limiting expansion at low impact velocity, and potentially making the bullet shatter at high impact velocity.

Enter the 21st Century...
Stunning advances in technology allow new techniques to be used in bullet manufacture. Computer controlled lathes cut each bullet from a copper bar, holding tighter tolerances and keeping the copper soft and tough, so high impact speeds can be used, and low speed performance can be retained. New design features, similar to the piston rings in a car engine, reduce barrel wear. These patented bullets are produced by GS Custom in South Africa and the USA.

Come join the 21st century and use the best bullets on earth -- GS Custom bullets!


Why Do People Use The Bullet Weights They Do?

Get ready to break all the rules. Shoot light, fast bullets that penetrate better than heavy slow bullets, use less rifle, have a flatter trajectory, and experience less recoil!

For decades, many hunters and shooters have known the "right" weight bullet for any popular cartridges. Your .30-06 Springfield should use a 180g bullet for big game, or your 7mm Remington Magnum should use a 150g bullet. People who have been shooting for years know the "rules" of what bullet weight to use in a given cartridge for any task at hand.

There are also "rules" for what cartridge and bullet combination will work well on different targets, for example .223 Remington with light bullets is for varmints. You must use at least a .300 Winchester Magnum on Elk.

Visit any gun shop or hunting camp, and the "rules" will come from many sources. Where did these "rules" come from, and why do many experienced people live by them? All the "rules" come from bullet performance. If you change the bullets you can break all the rules, gaining more success in the process!

The heart of success in shooting is getting the bullet to hit the target and do the desired job when it hits the target. In hunting, the bullet must penetrate deeply enough to disrupt vital organs, harvesting the game quickly. If the bullet is going fast enough, it can cause a shock effect that may help incapacitate game. The bullet should not shatter or fragment into many small parts.

The "rules" come from decades of experience with lead core copper jacketed bullets, a type of bullet that is prone to bullet failure at high impact velocity. The "rules" say heavy bullets work better on game; this is primarily because heavy bullets are moving slower, to prevent failure and keeping the lead core bullet working efficiently. Can a game animal really tell if a bullet weighs 120g or 180g? Not if the bullet stays together and penetrates through the vitals. If the bullet shatters, or fails to reach the vitals for any reason, it will not perform well on game.

There is no question that heavy, slow-moving bullets can be very effective at doing their job. They have drawbacks: high recoil, steep trajectory, long time of flight, high cost. Light fast bullets can improve on all the drawbacks of heavy slow bullet, but the "rules" tell us light fast bullet do not work well on game, because light, fast lead core bullets fail on impact. Is it possible to break the "rules"? Yes, with carefully designed solid copper bullets!

Copper is harder than lead, so copper can survive high impact velocities and perform reliably on game. Not so fast, though - you can't use just any copper. Copper has a range of hardness depending on its alloy and how it has been formed into the shape of a bullet. The harder the copper the higher velocity required to get the bullet to expand reliably. So to design the best bullet, the copper needs to be hard enough to survive high impact velocity, but soft enough to expand reliably at low impact velocity. This will offer the marksman the largest useful velocity range where his bullet will be effective. To get the right balance of hardness, soft pure copper is required, it then must be CUT into shape. Pressing, punching and forming will work harden the soft pure copper. Only recently has technology progressed to the point where CNC lathes can economically cut bullets from pure copper.

Are you ready to break the rules? Experience flat trajectory, low recoil, and great bullet performance with GS Custom pure copper bullets, the best bullets in the world!